robzand.com

Consider this two-part law of how stuff ends up in your inbox:

(1) There are people out there who have never seen some moldering viral video, say “JK Wedding Entrance Dance.” They were not among the video’s 41 million-plus YouTube viewers, they did not see it replayed infinitely on the morning shows, they did not visit the couple’s hyped Web site, they missed the “Divorce Entrance” spinoff, and they were oblivious to the tribute on “The Office,” which garnered 9 million viewers. When they eventually find it, they assume they have discovered a brand-new thing.

(2) They forward it to you.

They say, OMG so cute. Have you seen this?

You have seen it. You spent the latter half of 2009 seeing it. You are perplexed as to how your friends, who are normally not cave dwellers, managed to miss it. Yet miss it they did, and now they want to talk about how great it was, and whether Chris Brown’s song was appropriate, and how the bride was the best part, and meanwhile you are mentally dragged back to last July, which means that your current viewing hours are going to be wasted, which means that you are going to miss something that everyone else is watching, and in six months you’re going to be forwarding your friends “Pants on the Ground.”